Archive for February, 2010

Google’s stake in real time collaboration

February 22nd, 2010

Google has an extension in the real-time collaboration market with its online software application product Google Wave. First introduced at the Google I/O conference in May 2009, this personal and collaboration tool combines e-mail, instant messaging, wikis, and social networking in a web-based computing platform. Message documents known as waves contain threads of multimedia messages (blips) that are stored on central servers. Participants may be added or removed from a wave at any point during its existence and have the capability to modify a wave at any location. Changes made to waves are noted in real-time and search functions allow participants to see modification history which is also available through another feature called the playback function.

 

A eweek.com news article by Clint Boulton reported that over one million people are actively using Google wave. He provided many different examples of how the tool can be utilized. For instance, Boulton described how a global youth panel created by Debatewise.org allowed approximately 1,000 individuals from 130 countries to utilize the collaboration platform to debate, share links and content. Another example indicated that a web manager at Clear Channel Radio used the tool for an on-air and online promotion that involved clients that required feedback from different groups of people. The wave decreased the amount of time it would have originally required had the process only involved a typical e-mail exchange.

 

To read Clint Boulton’s article in its entirety click here.

 

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AutoTrader.com creates raving fans with financial data warehouse

February 19th, 2010

In an IMF web forum, Thursday, Erick Falthzik, Business Intelligence Delivery Manager for AutoTrader.com, discussed the attempts by the organization to create raving fans through their financial data warehouse.

 

Falthzik gave an overview of the organization and explained why it was necessary for the enterprise to build a financial data warehouse. He also provided insight into the technical challenges the organization faced, the solutions that they created, as well as the result of the solution implementation.

 

Company Overview

 

AutoTrader was created in 1997 and is headquartered in Atlanta, Ga. The organization is the “leading internet automotive classifieds’ marketplace.’  Currently there are over 2,000 employees nationwide and approximately half of those individuals work at the Atlanta headquarters while the rest make up the field sales force across the country. There are teams also stationed in Detroit and Los Angeles to be closer to manufacturing sites. There are currently about 20,000 customers nationwide and the website showcases 3 to 4 million listings. The website attracts, 14 million unique monthly visitors, and this past Monday the website had a record setting of almost 1 million visitors which was attributed to what Falthzik described as an advertising blitz during the NBA All-star weekend.

 

There are three different brands including: AutoTrader.com, AutoTrader Classics, and AutoTrader Latino.

 

Why Build a Financial Data Warehouse?

 

The organization had years of rapid growth and projected that there would be a continuation of this growth. The culture thrives on accurate, timely, and insightful information. At the time when the project was initiated, the current financial reporting application supporting revenue was costly to maintain, difficult for employees to navigate and understand, used an interface that had no ad hoc analytic capabilities, and was slow to change as the business changed. In addition, it was also providing multiple versions of the “truth.” As a result, the technical challenge became merging data from numerous systems including:

·        -M.A.T. (My AutoTrader)

·        -C.A.R.S. (CRM System)

·        -Kenan Accounts Receivable

·        -Dealer Community System

 

The business technology stack for the organization included an oracle database, Informatica-ETL (extract, transform, and load), and Reporting using MicroStrategy, Java, Crystal Reports, and SAS.

 

Technical Solutions

 

The organization decided to devise a technical solution which would create a financial data warehouse. The data marts that were created were aimed to serve two distribution methods which included:

 

1.      Utilizing MicroStrategy for power users (finance team, dealer sales business managers, and sales operations.)

 

2.      FastLane Portal written in JAVA was sent to sales reps,sales district managers, and sales regional managers/directors.

 

 

To view the powerpoint presentation please click here.

 

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Kneber botnet cyber attack

February 19th, 2010

In an article Thursday, Jaikumar Vijayan from Computerworld reported that 75,000 computers and 2,500 companies and government agencies worldwide were affected by a cyber attack by the Kneber botnet. 

 

The botnet, named for the username linking affected machines, was discovered by security researchers at NetWitness Corp.  According to the article, 75GB cache of stolen data was revealed of which included 68.000 login credentials for user accounts for Facebook, Yahoo, and Hotmail, 2,000 SSL certificate files. In addition, the attackers also gained access inside the compromised network. What is even more disturbing is the idea that the discovery was only a month snapshot into a year-long operation.

 

The article cites information from the Journal, stating that the attacks were initiated in 2008 and have since then affected 196 countries. Systems were mainly affected by phishing e-mails with links to malicious code.

 

Read the full article here.

 

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